GraphGrid, a highly advanced connected data platform, sought to enter the US federal government market, and needed government-focused marketing materials.

Working closely with the company’s founders, the Nexa team conceived a new branding based on the existing logo. The resulting look expanded out the concept of the logo, visually expressing the complexity of GraphGrid’s product while maintaining a sleek, contemporary presence.

In addition to new graphics, Nexa created new copy and edited existing copy to communicate GraphGrid’s product offerings and features in a manner specifically tailored to government audiences in various segments, including military, civilian, and intelligence community.